I Thought Santa Cruz Was a Town

When you think of US manufactured acoustic guitars, you will likely think of these guys first - Gibson, Martin and Taylor. However, there is another US manufacturer that makes some really cool, awesome sounding guitars.

Santa Cruz is not just a town in California. It is also the name of Richard Hoover’s company. They generally make fewer guitars in a year, than some companies make in a day. But what that means is that they pay A LOT of individual attention to EACH guitar that leaves their shop. These are truly special guitars with a quality of craftsmanship and tone second to none.

Watch the video below to learn more about Santa Cruz guitars. And then stop by the shop to actually HEAR what Richard Hoover is talking about.